Zachary Hsieh was born on January 14, 1999. The 21-year old is better known online as ZHC (short for Zach Hsieh Comic Art). He is an American YouTuber and self-taught comic book artist from San Jose, California.
He gained widespread popularity from his art time-lapses and giveaway videos, which include drawing for long amounts of time and giving expensive products to his fans. Zach also makes tutorials to teach others and shares aspects of his life in short vlogs and talks. He is the founder of the Art Alliance and the Copic Abuse Foundation.
ZHC started his YouTube channel in August 2013 and uploaded his first video in 2016. His earlier content mainly focused on art tutorials and how-to videos, including drawing characters in a comic book style. By 2018, he started uploading challenges, which included drawing for long amounts of time and the “Last To Stop Drawing Wins” challenge.
He also started featuring characters in some of his videos, including Dax The Clameleon, Turkey, BunBun, Scrunchie (3 of them are known as the “Flex Family”), and Dragon The Rock Johnson who is often holding money or art supplies. His recent content consists of giving away custom products and surprising famous YouTubers with customized items.
On February 21, 2020, he released a video titled “Surprising Charli D’Amelio With 20 Custom iPhone 11s!!📱📞 ft. TikTok & LilHuddy (Giveaway),” where he and his friend Leo Mahalo customized iPhone 11s for TikTokers in The Hype House. This became his most viewed video as of August 2020. ZHC has collaborated with many YouTubers, including MrBeast, who received a Tesla customized by Zach and other YouTube artists. He has also collaborated with Vexx, who has featured in his “Last To Stop Customizing Tesla” video, as well as many other videos. Recently, he collaborated with Zach King in “Surprising Zach King With A Custom Car, Then Living In It For 24 Hours ($60,000)”.
The channel has over 15 million subscribers as of 2020 and has accumulated over 950 million views so far. It is able to get an average of 1.4 million views per day from different sources. This should generate an estimated revenue of around $7,000 per day ($2.5 million a year) from the ads that appear on the videos.
YouTubers get paid $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement , type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.
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